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Danielle Leilani

Wedding Planner

Danielle Leilani is the founder and lead planner of Leilani Weddings.
Danielle & her team have seamlessly executed over 500 executed events, including, weddings, galas, fashion shows, and events in California, New York, Hawaii, Mexico + Costa Rica. Featured in People, InTouch, E!, Brides, US Weekly, CEO Weekly, The List, + more! Danielle is a celebrity planner but for “cool celebs”, influencers, and bloggers. She has planned weddings for celebrities like, Morgan Simianer on Netflix’s “Cheer” + Jillian Rose Reed from MTV’s “Awkward”. Danielle has also served her community as a Co-Director for the Association of Bridal Consultants.
Leilani is a planning, design + lifestyle collective for modern creatives + brands. With their sophisticated tools, down-to-earth vibe, + eye for aesthetics, Leilani is the go-to for the modern bride or brand! Danielle and her team go above and beyond to curate incredible experiences for their clients leading up to the walk down the aisle.
Danielle is the host of The Leilani Method Podcast, and a business accountability coach for entrepreneurs both in the wedding & event space and beyond. On top of that, she is also the founder of The Bachbox, the original bachelorette party-in-a-box decor kit. Created with busy girls in mind, the bachbox is a fun and easy approach to curating the perfect “Insta-worthy” box of goodies to celebrate your favorite bachelorette.
Check out more from Danielle Leilani
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Featured Question

Q: Is there really a wedding mark up?

Do you feel like the industry charges more “because it’s a wedding” and they know it’s an emotional purchase?

Do companies think that they can charge more for weddings since the bride and groom may be willing to spend more on their dream wedding?

Hey wedding pros – is this higher price tag justified? Why? Do you charge more for your service if it is a wedding?

This is a taboo topic, whispered but not discussed… until now.

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2 comments

    Robin Sloan, The Uncorked ProjectVerifiedRobin Sloan, The Uncorked Project

    I have been asked this so many times... does the wedding industry inflate prices when they hear it's a wedding?

    Here is my honest answer (as a former wedding photographer)... NO. Did I charge more for a wedding than a 50th birthday party or a family portrait session? Yes, absolutely. I charged A LOT more for a wedding.

    Was I taking advantage of the emotional sell? Absolutely not.

    The main reasons I charged more for a wedding were: the unseen amount of work involved in the 12+ months leading up to the wedding, the skill level needed on the day, the INTENSE pressure to create perfect "portfolio level work" no matter what the reality of the situation- but mostly it is to compensate for the time AFTER the wedding in post production.

    Little known fact about wedding photography - the real job is sitting at a computer editing photos. Photographers spend many hours behind the computer carefully selecting and editing photos. They make adjustments, crop, and adjust colors to ensure each image it's best. Don't forget the time it takes for batching, renaming, importing, exporting and uploading the photos and preparing them for delivery.

    Do you think this justifies why photographers charge more for weddings than for other types of shoots?

    AvatarCody Pettengill

    Couldn’t agree more! And on the videography side its an absolute ton of data + editing discipline.

    Its a double sided coin- weddings are extremely high pressure but also high reward when we nail it.

    Our products (photo video) in particular are the only thing that genuinely will last forever . Having fun and ALSO nailing the product is worth the price of entry and frankly more.

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