Robin Sloan, The Uncorked ProjectThe self-imposed expectations we put on the way we look on our wedding day, specifically “in the photos”, is insane. Are you feeling this?
WATCH: “Trying to look perfect for the photos“
*this video is such a good conversation opener… know you are not alone in feeling this way!
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Do you feel like the industry charges more “because it’s a wedding” and they know it’s an emotional purchase?
Do companies think that they can charge more for weddings since the bride and groom may be willing to spend more on their dream wedding?
Hey wedding pros – is this higher price tag justified? Why? Do you charge more for your service if it is a wedding?
This is a taboo topic, whispered but not discussed… until now.
Welcome to The Uncorked Project!
I have been asked this so many times... does the wedding industry inflate prices when they hear it's a wedding?
Here is my honest answer (as a former wedding photographer)... NO. Did I charge more for a wedding than a 50th birthday party or a family portrait session? Yes, absolutely. I charged A LOT more for a wedding.
Was I taking advantage of the emotional sell? Absolutely not.
The main reasons I charged more for a wedding were: the unseen amount of work involved in the 12+ months leading up to the wedding, the skill level needed on the day, the INTENSE pressure to create perfect "portfolio level work" no matter what the reality of the situation- but mostly it is to compensate for the time AFTER the wedding in post production.
Little known fact about wedding photography - the real job is sitting at a computer editing photos. Photographers spend many hours behind the computer carefully selecting and editing photos. They make adjustments, crop, and adjust colors to ensure each image it's best. Don't forget the time it takes for batching, renaming, importing, exporting and uploading the photos and preparing them for delivery.
Do you think this justifies why photographers charge more for weddings than for other types of shoots?
Couldn’t agree more! And on the videography side its an absolute ton of data + editing discipline.
Its a double sided coin- weddings are extremely high pressure but also high reward when we nail it.
Our products (photo video) in particular are the only thing that genuinely will last forever . Having fun and ALSO nailing the product is worth the price of entry and frankly more.
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I photographed over 500 weddings and I bet 400 of them, mostly brides, mentioned how they wanted to change something before the wedding "to look good in the photos". So... not only plan the wedding (full time job!), pay for the wedding (real job) but now you expect yourself to have your hair, nails, skin and shape the best it's ever been in your life?! Isn't crazy the amount of pressure we put on ourselves "for the wedding"?